Who Lush Locks By Latitude Is
Lush Locks By Latitude emerged from a clear need in the hair extension industry. Founded by experienced extensions specialists working behind the chair, the brand was created to address the frustration of unreliable, low-quality extensions that had become commonplace. The founders recognized a significant gap in the market and set out to elevate both the product itself and professional standards across the industry. What sets Lush Locks apart is its commitment to ethical sourcing—the brand uses only the finest quality hair and applies meticulous processing that adheres to innovative standards. Beyond just selling extensions, Lush Locks views the service as a transformative experience for both stylists and clients. The brand works exclusively with licensed stylists, positioning extensions not as a commodity but as a professional offering that empowers stylists to build successful careers. Their mission statement sums up the philosophy: creating hair extensions that are "as extraordinary as you are."
What You'll Find in Their Catalog
Lush Locks By Latitude specializes in hair extension tapes, offering a focused product line designed by professionals who understand the real demands of salon work. The catalog spans 65 products in total, giving stylists and clients multiple options within the tape extension category. By concentrating on one product type rather than spreading thin across many categories, the brand can maintain tight quality control and deep expertise in tape application and performance. This specialized approach reflects the brand's core philosophy: every extension should perform reliably under real salon conditions. The product range is designed to serve both stylists building their business and clients seeking a transformative hair experience, with options at various price points to accommodate different budgets and project scopes.
Price Range and What to Expect
Lush Locks By Latitude prices extensions from $27 to $367 across their catalog of 65 products. This wide span reflects the variety of options available—from entry-level to premium offerings—allowing both budget-conscious clients and those seeking top-tier extensions to find something suited to their needs. The lower end of the range makes professional-quality extensions more accessible, while the higher-end products typically represent larger quantities, specialty blends, or premium tiers designed for extensive applications or high-maintenance styling demands. Since Lush Locks works exclusively with licensed stylists, pricing often reflects not just the product itself but the professional guidance and expertise that comes with it. Before placing an order, it's worth discussing your project scope and goals with a stylist to understand which price tier makes sense for your specific needs.
How to Shop Lush Locks By Latitude
Since the brand works with licensed stylists, consider consulting with a stylist before buying to ensure you're selecting the right product type and quantity for your goals. The brand's emphasis on quality and ethical sourcing means you're investing in extensions designed to perform reliably, making it a solid choice if you've had frustrations with lower-quality options in the past.
Common questions
Is Lush Locks By Latitude only for professional stylists?
Lush Locks works exclusively with licensed stylists, meaning their extensions are sold through and applied by professionals rather than as DIY products. This approach ensures proper application and ongoing support, though it does require working with a licensed stylist.
What makes Lush Locks extensions different from other brands?
The brand was founded by experienced extensions specialists to solve problems with unreliable, low-quality extensions. Lush Locks focuses on ethical sourcing, innovative processing standards, and viewing extensions as a transformative experience rather than just a service.